The art of corporate letter writing
Whether you are a Human Resources manager, MarComm executive at a multinational corporation, small business owner or service provider, when it comes to keeping in touch with your customers, employees and general target audience, there is probably no better or more cost-effective communication channel than the humble newsletter. It’s a great way to keep people informed, motivated and connected. And the best part is that you can do it in-house… well, almost.
With attention spans diminishing by the day, pedantic, verbose writing just won’t get the eyeballs that your efforts deserve. You need newsletter content writers who can churn out crisp, invigorating missives that are easy to understand and a pleasure to read. At Content-Mint, we don’t just rewrite your original content; we create it from scratch, with one eye firmly on the audience’s reactions and the other on the newsletter design. This way, not only do you get great newsletters that everyone will look forward to; you also get a brand connect that gets stronger with each issue.
There are many ways to keep your staff motivated and oriented to your brand values: emailer campaigns, internal branding, poster-led campaigns… and they all require smart content to connect.
Contact us for ideas and content that can help you get your policies noticed in a positive manner.